by Rick McPartlin | Dec 12, 2011 | Strategy
Using the Power of Algebra to Influence “Revenue Generation” The science of “Revenue Generation” has uncovered a formula for CEOs and CROs (Chief Revenue Officers) to use to successfully manage the growth of profitable revenue. This formula has 5 variables that...
by Rick McPartlin | Dec 5, 2011 | Strategy
This post was first developed for the CEO membership of VistageConnect.com, Vistage International’s revolutionary new online community built for the express purpose of developing executives using virtual peer advisory sessions. What is the one job the CEO must...
by Rick McPartlin | Jul 26, 2011 | Directional Unification / Alignment, Strategy, Structure
As a fledgling salesperson, I believed product knowledge, excellent communication and hard work would lead to success. With a few years under my belt, I believed that the additional processes and skills I learned through training would allow me to achieve even greater...
by Rick McPartlin | Apr 6, 2010 | Culture, Directional Unification / Alignment, Marketing, Revenue Growth, Sales, Strategy, Structure
It seems like only yesterday that we were throwing around ideas for what would become the CEO Challenge. It’s been a year now, and we’re so pleased with the feedback we’ve received from clients, colleagues and collaborators. Seems we’ve struck a few chords, and that’s...
by Rick McPartlin | Jan 5, 2010 | Marketing, Strategy
Last month, Jane wrote about the courage to create a brand, and boy, the word “courage” struck an interesting chord within our community. Branding involves making a difficult choice to go after a niche market with laser focus in order to differentiate your...
