Posts Tagged ‘profitable revenue’

Eggs or Elephants?

Which will get you more Profitable Revenue? Christine Crandell in her Forbes blog asked the question, Customer Experience: Is It The Chicken or Egg? The bottom line question is does a company strategically decide the customer problem they solve first or do they design a customer experience first. The question should be less like “chicken [...]

The Power & Profit From Offers!

Which generates the most profitable revenue? A product A service An Offer Entrepreneurs are often really good at something – they are good programmers, plumbers, designers, cooks or something needed by at least one group of customers. Some entrepreneurs have a vision of a product or service that has never been designed let alone delivered [...]

Explaining Sex to a Virgin or Engineered Growth to a CEO

Just about the same! It is hard to explain things beyond our realm of experience. How do you tell someone about being a parent, falling in love, accomplishing something you didn’t believe possible, loosening your virginity or running a company that accomplishes continual growth of profitable revenue regardless of the conditions or competition? We all [...]

Meaningful Metrics for the Chief Revenue Officer

3 Places to Measure to Get the Right Result Measuring things you see in the rearview mirror is not the way to manage a company into a future of continuously growing profitable revenue. This 21st century demands more than looking in the rear view mirror and promising better.  The economy and the level of competition [...]