Posts Tagged ‘revenue growth’

Have we entered a New Normal? Hardly.

I have a bone to pick with the phrase “The New Normal” and how frequently it’s being tossed around these days. Yes, we’re emerging from a disastrous global economic crisis. In the aftermath of a tsunami, it’s tempting to look around and call the new landscape “The New Normal.”
My discomfort derives from the [...]

Your business model, strategy, organization & execution: A year of CEO Challenges!

It seems like only yesterday that we were throwing around ideas for what would become the CEO Challenge. It’s been a year now, and we’re so pleased with the feedback we’ve received from clients, colleagues and collaborators. Seems we’ve struck a few chords, and that’s great to hear, especially because our messages aren’t always pleasant. “Your business model is Best of the Worst! Your organization is in chaos! You need to think like a Chief Revenue Officer!”

This month, Jane and I decided to revisit the twelve posts we’ve published to date. For those of you who have been reading a while … how many of these Challenges have you accepted? Have you implemented the action plans?

Thought Leadership is a Business Strategy

Thought leadership is often bandied about as if it’s a marketing campaign. But thought leadership is a business strategy. A thought leader must LEAD!

Are You a “Best of the Worst” Company?

Lately I’ve been talking with a lot of CEOs about a concept I call “Best of the Worst” (BOTW). The term is harsh, but many executives quickly realize that yes, their organizations have a lot in common with BOTW companies like, say, GM.

In boom times, BOTW companies are enormously confident in and proud of their performance. They’re meeting Wall Street’s projections and their internal short-term metrics. They think they’re invaluable to their customers and are immune to the whims of the market. In other words, they think they’re doing everything right.

But then the environment changes. The market sours, the economy tanks, new competitors show up, legislation kicks in, or some other external variable shifts. Sales and profits plummet.

What do BOTW companies do? They blame these uncontrollable external variables for their woes. Then they just try to survive until the boom times return.