About Rick McPartlin

Helping our clients generate proactive and profitable growth

RICK MCPARTLIN founded The Revenue Game® and developed Revenue Science™ to help companies focus on the business survival criteria to continually grow sales and profits.

Rick has held senior executive positions and consulted for many Fortune 500 firms (Sun Microsystems, Siemens, E&Y, Johnson & Johnson), Vistage and hundreds of small companies.

He’s shared his passion for “revenue generation as a science” for more than 35 years at the Conference Board, professional conferences, Vistage CEO groups, and earned TEC Canada’s U.S. 2008 Speaker of the Year.

Rick’s proudest achievement is the development of the Revenue Resources Required and the “Cost of Chaos” metrics to manage the growth of sales and profits no matter what is going on around you.

Much of my confidence comes from having them on my crew.

"I've been sailing boats and businesses for over 25 years and have never run into a navigator as good as The Revenue Game. Much of my confidence comes from having them on my crew."

Larry Lazin
Chief Executive Officer
Global Lighting

We would wholeheartedly recommend him to any company interested in maximizing their top line potential.

"Rick has helped us in a variety of revenue-driving projects, from broad conceptual models to focused individual coaching. Among other things Rick’s contribution helped us to rationalize and ultimately execute a complete reorganization of our sales model to nearly double revenue over the past three years. We would wholeheartedly recommend him to any company interested in maximizing their top line potential."

Scott Gilbert
Chief Financial Officer, ESS

Their approach helped re-focus our energies

"They offered Siemens a discipline for launching new products that forced us to plan for the "moment of truth" with our customers. Their approach helped re-focus our energies away from the many cross-functional conflicts often associated with bringing products to market -- to be guided by our customers' priorities."

Susan Bailey Schramm
Senior Vice-President, Sales and Marketing
Siemens Carrier Networks / Siemens Information and Communication Networks

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