by Rick McPartlin | Sep 24, 2014 | Strategy
Business Strategy, “Revenue Strategy,” deployment, execution, planning and budgets…where does one start and another end, and does it really matter? Are they all the same, are they different, or are they just consultant speak for let’s go do a workshop? If they...
by Rick McPartlin | Aug 20, 2014 | Strategy
My most surprising vacation was to Salem Massachusetts. I had been in Massachusetts hundreds of times and Salem, at least 3 times. This time, I went with my kids as one of my teenage daughters, a writer, was fixated on the Salem Witch Trials. She had told me the...
by Rick McPartlin | Jul 30, 2014 | Strategy
Sleep, exercise, diet, relax, laugh, smile, and a glass of red wine have a lot to do with health. Like the commercial says, “Who doesn’t know that?” But knowing it and applying it are two completely different things. Even though we know about each of these, what we...
by Rick McPartlin | Jul 2, 2014 | Strategy
CEOs have two choices in hiring: CEOs can search for great people and then create motivation, alignment and profits – BACKWARDS!!!! CEOs can hire passionate, motivated and aligned people who are chasing the CEO’s bus because those people already on the bus are...
by Rick McPartlin | Jun 25, 2014 | Strategy
SEO, Keywords, Clicks, Views, Email Campaign, Brand Image, Community, Cloud, Web Presence, Mobile, Apps and all those other words are things you pay a Digital Marketing Agency to do for you. They must be about better lead generation or shorter sales cycles, or higher...