by Rick McPartlin | Aug 2, 2019 | CRO, Revenue Science, Strategy, Structure, Value, Video
Today, we continue our video series on the basic context of Revenue Science™.As a young parent of one child, I wondered what it was like to have two. Then I wondered what it was going to be like to have three. Then as Clint Eastwood advised, I got to “know my...
by Rick McPartlin | Jul 26, 2019 | CRO, Revenue Science, Strategy, Value, Video
Today, we continue our video series on the basic context of Revenue Science™.The world is full of “you are just trying too hard” situations. Most of us remember being told that in dating, athletic, and academic situations.The business world experiences the new team...
by Rick McPartlin | Jul 19, 2019 | CRO, Revenue RoadMap, Revenue Science, Strategy, Value, Video
Today, we continue our video series on the basic context of Revenue Science™.Revenue Science™ creates the context of business. Everyone’s Revenue Strategy has to work within that context.Your Revenue Strategy (or lack of it) determines the degree of leverage...
by Rick McPartlin | Jul 12, 2019 | CRO, Revenue Science, Strategy, Value, Video
Today, we continue our video series on the basic context of Revenue Science™.Value is a two-way street. The more value you send to the buyer (that they can monetize) the more value will travel back to you in Revenue RoadMap flow. Buyers and sellers know this.What is...
by Rick McPartlin | Jun 28, 2019 | Business Strategy & Execution, Revenue Growth, Revenue Science
Today no other part of business costs more and produces less predictable outcome (when the outcome needs to be the growth of sales and profits) than the Revenue Generation teams.It is not because these teams are not working hard or aren’t capable and smart. It is...
