by Rick McPartlin | Jul 28, 2017 | Directional Unification / Alignment, Revenue Growth, Strategy, Structure
Incubators, accelerators, innovation centers and launch platforms, are all names for trying to take a dream from head and heart to the bank. If we ask 20 leaders what will determine success, we may get 100 different answers. For years the answer was “have a great...
by Rick McPartlin | Jul 21, 2017 | Directional Unification / Alignment, Revenue Growth, Strategy, Structure
When the world finds a good word they over use that word until it has no meaning and it puts the listener to sleep or on the defensive. Value is one of those words. Sales, marketing and advertising push “value” at us all the time and like any good myth (* the...
by Rick McPartlin | Jul 14, 2017 | CRO, Directional Unification / Alignment, Revenue Growth, Strategy
From watching TV and movies we know the doctor’s code “First do no Harm” and we want them to mean it. Who wants to worry that their doctor is preforming a procedure that they know or believe may make us worse? The answer is – NO ONE. CROs like doctors, share the code...
by Rick McPartlin | Feb 27, 2017 | Directional Unification / Alignment, Revenue Growth, Sales, Strategy
Doctors and Chief Revenue Officers (CRO) have a lot in common. These BIG 3 things in common determine if the patient or the company get better or expire. Big 1 – They can’t do it all by themselves, both doctors and CROs depend on science and their team. ...
by Rick McPartlin | Feb 24, 2017 | Entrepreneurship, FAQ's, Sales, Strategy
Reason one – you are no longer only you. The first morning when you realize all those people who showed up and brought presents where there for a reason and that reason is you are now a team in every possible way. You are no longer an individual performer who can...
