by Rick McPartlin | Jul 17, 2013 | Strategy
Almost everyone’s long-term dream is different from today. So how do you stabilize today and move to tomorrow’s dream? As the song says, “Dream a Little Dream of Me.” We all have dreams for ourselves and our business that we hope become real, but too often...
by Rick McPartlin | Jun 21, 2013 | Strategy
This article was first published by Forward Metrics. Place a check below if you have ever seen: _ A company that is not even nice to the customer, yet still makes a profit _ A company that puts you on hold and forgets you, yet keeps growing _ A marketing...
by Rick McPartlin | Jun 11, 2013 | Revenue Growth
Small and midsized companies pride themselves on serving their customers, bringing value, being creative, giving great service and mastering the application of complex technologies. These companies do great work and deserve to get paid for all that value they deliver...
by Rick McPartlin | May 28, 2013 | Revenue Growth
If you don’t know your Revenue Resources Required and manage accordingly, you are sure to be “OVER PAYING & UNDER ACHIEVING.” From my experience with over 10,000 companies, everyone is “Over Paying” for the amount of revenue they are currently getting, and they...
by Rick McPartlin | May 10, 2013 | Strategy
That’s right, it’s here! (Were you excited for it or dreading it …) Your organization’s annual off-site planning session is this year’s version of Mission, Values, Vision, Goals and Objectives. These two days at a resort, hotel or private club produce yet another...
by Rick McPartlin | Apr 25, 2013 | Strategy
The difference between a Great Shot and a Great Hunter is like the difference between a Best of the Worst & a Best of the Best Company. I grew up at my Grandpa’s cabin in the middle of the Michigan woods and started shooting when I was about 4 years old. By 10,...
by Rick McPartlin | Apr 10, 2013 | Revenue Growth
Like any science, “Revenue Generation” has principles that you can embrace and receive the benefits from or you can ignore them and continuously pay the price for fighting the science. Two of those nine principles are: Revenue Principle #4 -You are always in...
by Rick McPartlin | Mar 27, 2013 | Strategy
BIG Opportunity (BO), they spend lots of money on what we do! We are WAY better then who they are buying from, so “This BO should be our Client”! Have you even had that conversation with your team or at least thought that as you once again strategized to win that BO...
by Rick McPartlin | Mar 8, 2013 | Strategy
Which will get you more Profitable Revenue? Christine Crandell in her Forbes blog asked the question, Customer Experience: Is It The Chicken or Egg? The bottom line question is does a company strategically decide the customer problem they solve first or do they design...
by Rick McPartlin | Feb 21, 2013 | Revenue Growth
Is it just me? or Is there a time when “good enough” isn’t “good enough”? What is the lesson for Revenue Science™? Lately, there have been a lot of books that talk about disruptive business models ripping business way from the current provider through a...
