by Rick McPartlin | Feb 6, 2013 | Revenue Growth
Which generates the most profitable revenue? A product A service An Offer Entrepreneurs are often really good at something – they are good programmers, plumbers, designers, cooks or something needed by at least one group of customers. Some entrepreneurs have a...
by Rick McPartlin | Jan 22, 2013 | Revenue Growth
Just about the same! It is hard to explain things beyond our realm of experience. How do you tell someone about being a parent, falling in love, accomplishing something you didn’t believe possible, loosening your virginity or running a company that accomplishes...
by Rick McPartlin | Jan 8, 2013 | Revenue Growth
Launching is not something CEOs do every day. This is the necessary baseline knowledge about launching that is part of the go-to-market process: Go-to-market is the process of getting something to the point that there is a market that wants to buy what the seller...
by Rick McPartlin | Dec 24, 2012 | Strategy
Global and local business climates are constantly changing. Successful business leaders are those who can use these transitions to their advantage, by adapting, improvising, and overcoming. The real estate crash. Obama Care. The Tea Party, Occupy Wall Street, the bank...
by Rick McPartlin | Dec 12, 2012 | Revenue Growth
How well does your company execute its revenue plan? Is it a strategy, a wish — or simply expensive chaos? Execution: Without a business plan, it’s a hobby – without a science-based revenue strategy, it’s a wish, and without aligned execution, it is...
by Rick McPartlin | Nov 26, 2012 | Strategy
Just Exactly What “Things” are we Talking About? I am tired of hearing about execution – we know that just having a strategy without execution is a formula for failure. We all have seen great execution companies be successful with little or no...
by Rick McPartlin | Nov 10, 2012 | Strategy
If the Customer Is Always RIGHT, You’ve Got the WRONG Strategy Chew on this: As important as good customer service is, it’s often a crutch that represents a company’s failure to realize its best possible revenue strategy. Make a list of every company you know that...
by Rick McPartlin | Oct 26, 2012 | Strategy
Are you IN? There are a lot of us who don’t really know what either of these terms means – I didn’t know what “Full Monty” meant other than the movie reference of a bunch of out of work men in the raw. When I went to a source better than my memory, I found this...
by Rick McPartlin | Oct 10, 2012 | Structure
What is a CRO? Every gap gets filled with something! The part of business that is supposed to produce profitable revenue has two huge gaps that, in 99 percent of companies, are filled with chaos. The only significant part of business that is not intentionally...
by Rick McPartlin | Sep 27, 2012 | Strategy
Chase leads and get “stuck in the mud” — or get “traction” to close deals. Too many salespeople work too hard trying to pull their feet out of deep, heavy, sticky mud all day long while carrying the revenue load for the company on their back. Remember, leads are...
