by Rick McPartlin | Dec 1, 2017 | Directional Unification / Alignment, Revenue Growth, Strategy
Your Companies Revenue Science™ Mastery Score – Quiz I Every Company’s success and even survival is dependent on the ability to predictably grow sales and profits regardless what is going on in the world. The fact that the velocity of change is increasing at...
by Rick McPartlin | Nov 17, 2017 | Classics, Cost of Chaos, Revenue Growth, Strategy
We Get What We Tolerate The things that are tolerated by winners and the things tolerated by losers are very different. History is full of situations where what leaders tolerated made the difference. In WWII and the Battle of the Bulge, it was General Patton’s...
by Rick McPartlin | Nov 10, 2017 | Revenue Growth
Christmas gifts in cash for a child is as exciting as it gets. You can see it in their eyes and hear it in their conversation. Twenty Dollars! I can get a new video game, a basketball, take you and me to the movies, get a pizza or put it in my saving account if I...
by Rick McPartlin | Oct 13, 2017 | Bellcurve, Revenue Growth, Strategy
So, pick something else… 1. Study your competition – this is a great way to hire the wrong people, focus on the wrong things, and prove to your customers you only care about their money. Pick something else – customers don’t care about what you know about those...
by Rick McPartlin | Aug 25, 2017 | Revenue Growth, Strategy
CEOs and sales people keep saying “we know how to make a lot of money.” Don’t bother us with strategy, brand, culture, process, business plans or any of those soft things you learn at university or consultants want to bring you. These CEOs and sales people want...
by Rick McPartlin | Aug 4, 2017 | CRO, Directional Unification / Alignment, Revenue Growth, Strategy, Structure
Successful businesses apply CRO Thinking, whether they know it or not – Answer five Revenue Strategy questions to know it. History is full of people who were in the right place at the right time and did something about it – they became successful and maybe changed the...
by Rick McPartlin | Jul 28, 2017 | Directional Unification / Alignment, Revenue Growth, Strategy, Structure
Incubators, accelerators, innovation centers and launch platforms, are all names for trying to take a dream from head and heart to the bank. If we ask 20 leaders what will determine success, we may get 100 different answers. For years the answer was “have a great...
by Glenn Gramling | Jul 26, 2017 | Guest post, Marketing, Revenue Growth, Sales
We welcome Glenn Gramling, vice president of Outcome Chains, Inc., a SaaS solution designed to facilitate better outcome-based collaboration between buyers and sellers.This article recently appeared on the Technology Services Industry Association Blog and seemed to...
by Rick McPartlin | Jul 21, 2017 | Directional Unification / Alignment, Revenue Growth, Strategy, Structure
When the world finds a good word they over use that word until it has no meaning and it puts the listener to sleep or on the defensive. Value is one of those words. Sales, marketing and advertising push “value” at us all the time and like any good myth (* the...
by Marty Gupta | Jul 19, 2017 | Culture, Directional Unification / Alignment, Entrepreneurship, Guest post, Revenue Growth
We welcome Guest Marty Gupta, Managing Director, Cap Consulting Group, Inc. This article recently appeared on LinkedIn and seemed to fit perfectly with some of the ideas in “Revenue Science™”. For twenty plus years we have coached corporate venture teams...