by Jane Adamson | Nov 2, 2010 | Cost of Chaos
Imagine that you have a huge digital billboard in your office. It’s something like the national debt clock, and it’s tracking something that is just as critical to your company’s future. It’s the money your organization wastes while trying to...
by Jane Adamson | Oct 5, 2010 | Cost of Chaos, Directional Unification / Alignment, Strategy
You may be one of the fortunate few who has never needed to diet. Your clothes fit season after season. You’ve never sat through a Weight Watchers meeting or closed your eyes in the bakery. Enjoy your good fortune. For the rest of us, dieting is a way of life. We...
by Jane Adamson | Sep 7, 2010 | Revenue Growth, Strategy
Can you imagine being alive in the late 1400s when Christopher Columbus *didn’t* sail off the edge of the world? After a lifetime of believing the world was flat, would you readily accept that it was round? Or is it possible that you might react as many others...
by Jane Adamson | Jul 6, 2010 | Marketing, Revenue Growth, Strategy
Look OUT, not IN! If you’re following our CEO Challenge articles, speaking or consulting work, you’ve heard this mantra a lot. More often than not, answers to your most important business questions aren’t inside your organization; the answers lie out there with your...
by Jane Adamson | Jun 8, 2010 | Marketing, Sales
Pop quiz! Right now, right after you finish reading this article, go to each member of your leadership team and ask them this question: What are we selling? For good measure, write down exactly what you hear and from whom. Then, back at your desk, review the results....
