by Rick McPartlin | Apr 23, 2012 | Strategy
Does $525,000.00 per month seem high for 8 hours of selling per day? Who knows what their attorney costs per hour — or their accountant, or plumber, or their receptionist? Almost everyone knows what these services cost per hour. How about products? Does anyone know...
by Rick McPartlin | Mar 7, 2012 | Strategy
You need to say more NO so you can create more profits. A strong brand promise (or what your company stands for) makes it clear what to say NO to – saying YES to everything means you stand for nothing, with high costs. You just presented your prospect with a proposal....
by Rick McPartlin | Feb 22, 2012 | Revenue Growth
This post was first developed for the CEO membership of VistageConnect.com, Vistage International revolutionary new online community built for the express purpose of developing executives using virtual peer advisory sessions. Scenario 1: Small business will focus on...
by Rick McPartlin | Jan 23, 2012 | Strategy
This post was first developed for the CEO membership of VistageConnect.com, Vistage International revolutionary new online community built for the express purpose of developing executives using virtual peer advisory sessions. TV’s hottest show is Mad Men. “Viewers see...
by Rick McPartlin | Jan 6, 2012 | Strategy
In the past two blogs we covered the first three variables of revenue generation as defined by the CEO’s Formula. In part 3 of this series we will look at the 4th and 5th variables and provide a summary to recap. The CEO’s Formula: Alignment (Revenue Strategy +...
