by Rick McPartlin | Feb 2, 2018 | Revenue Growth, Strategy
Everyone has heard a version of this story… Two campers are drinking their morning coffee when a mad bear comes running up the road toward them. One camper stays in his seat tying his running shoes while the other takes off running in his flip-flops while...
by Rick McPartlin | Jan 26, 2018 | Cost of Chaos, Revenue Science, Sales
Thirty years ago, I worked for one of the largest companies in the world. They were profitable and one of the best engineering/manufacturing companies on the planet. The product we were selling had just become the standard for the world’s largest company and all...
by Rick McPartlin | Jan 19, 2018 | Directional Unification / Alignment, Revenue Growth, Revenue Science, Sales, Strategy
Have any of these happened to you: 1. Your territory list for next year shows five new large accounts. As you dive into research on these accounts it is clear three of those five should be your customers in a big way. As you go through the year you have your strategy,...
by Rick McPartlin | Jan 12, 2018 | Strategy
Everyone has a choice. Buyers have a choice and sellers have a choice. The choice is to talk about spending less or making more money. Someone on a “self-improvement” tape said to focus on what you want. If this is wise advice and it is carried to the extreme there is...
by Rick McPartlin | Jan 5, 2018 | Cost of Chaos, CRO, Revenue Growth, Revenue Science, Strategy
If this question read: 1. Legal Counsel Hire or Grow the Capability? 2. Exit Transaction Hire or Grow the Capability? 3. IPO Leadership Hire or Grow the Capability? 4. IT Security Hire or Grow the Capability? 5. Compliance Strategy Hire or Grow the Capability? No one...
by Rick McPartlin | Dec 29, 2017 | Cost of Chaos, CRO, Revenue Science
The purpose of Revenue Science™ Certification: The deployment of Revenue Science™ intentionally creates a “better than any other option” relationship between Marketing, Selling, and the Delivery of Customer Value based on available resources. Revenue Science™ acts in...
by Rick McPartlin | Dec 22, 2017 | Cost of Chaos, Revenue Growth, Revenue Principles, Revenue Science
Your Company’s Revenue Science™ Mastery Score – Quiz III Every Company’s success and even survival is dependent on the ability to predictably grow sales and profits regardless what is going on in the world. The fact that the velocity of change is...
by Rick McPartlin | Dec 15, 2017 | Cost of Chaos, Revenue Science
Your Company’s Revenue Science™ Mastery Score – Quiz II Every Company’s success and even survival is dependent on the ability to predictably grow sales and profits regardless what is going on in the world. The fact that the velocity of change is increasing...
by Rick McPartlin | Dec 8, 2017 | Classics, Sales, Strategy
The real question for a business is does great timing result from intentionally applying “Revenue Science™” or is it just “the right place, at the right time, with the right stuff” – in other words, LUCK? We have all seen situations that work out well like Fred Smith...
by Rick McPartlin | Dec 1, 2017 | Directional Unification / Alignment, Revenue Growth, Strategy
Your Companies Revenue Science™ Mastery Score – Quiz I Every Company’s success and even survival is dependent on the ability to predictably grow sales and profits regardless what is going on in the world. The fact that the velocity of change is increasing at...
